Confidence with Rexona

The trust that Rexona never lets anyone down makes users more self-assured than ever. They can be as confident as a star. So to communicate its core message Rexona and ACG created a sporty yet elegant demonstration featuring Balázs Dzsudzsák, the No.1 Hungarian football player. The campaign included a TV spot, out of home and instore promotion elements with 100 footballs signed by the famous player.

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